Paystack offers ₦4 million support bundle for Nigerian merchants
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Paystack has introduced a Small Business Program to give Nigerian merchants easier access to funding, tools, networks and services needed to run and scale their operations. The initiative opened with the Paystack Small Business Bundle, a package that provides discounts and credits to 2,000 eligible merchants worth up to ₦4 million ($2,923) each.
The program builds on Paystack’s move into broader merchant services after obtaining a microfinance bank licence in January, extending the company’s focus beyond payment processing. Paystack said the program pairs merchants with partner services across commerce platforms, bookkeeping, logistics, design, customer communication, workspace, and other digital tools.
Eligibility requires an active Paystack account in Nigeria and at least 10 processed transactions on the platform in the prior 30 days; approved merchants receive redemption instructions and can claim multiple partner offers, with each partner perk redeemable once per merchant. Participating partners include Bumpa, Simplebks, Africaworks, FezDelivery, Pressone, Shuttlers, Canva, Ijeworks, Wiicreate, Flowcart, Kindlybook, Gamp, Mercurie and Paystack itself.
Paystack described the bundle as the first of three program pillars. The second pillar, the Small Business Launchpad, will offer hands-on support to selected merchants to help them maximize Paystack products, while the third, the Small Business Grant, will provide funding to selected firms preparing for expansion. Paystack has not yet disclosed application dates or grant sizes for the Launchpad and Grant.
Paystack framed the program as part of a broader strategy to help Nigerian MSMEs address operational gaps such as: inventory management, bookkeeping and customer communication so payments can translate into sustained growth. According to a 2021 NBS‑SMEDAN survey, MSMEs contribute 46.3% of Nigeria’s GDP, make up 96.9% of businesses and employ 87.9% of the workforce.
